AARONE DEN PATAYAN
Automations that hold up when it counts — because I break them first.
I set up systems that follow up with your leads, chase failed payments, and keep customers in the loop. Then I try hard to break them before you ever use them.
New enquiries reach the right person in under a minute. Failed card payments get chased before you lose the customer. Follow-up emails go out on schedule. I test every build with bad form entries, apps that are down, and the odd cases that usually slip through, so problems land on my desk first.
ABOUT
How I Work
I’m Aarone Den Patayan, a Marketing & AI Automation Specialist. Most of a project’s value gets lost between the plan and the build, so testing and clear instructions are part of the job.
Plan It
I turn your marketing plan into a clear, step-by-step build plan.
Build It
I connect it to the tools your team already uses: your customer database, email, calendar, and chat.
Test It, Then Hand It Over
I break it on purpose before launch, then give your team simple instructions they can follow from day one.
FEATURED CASE STUDY
Laneframe: One Job, Built Four Ways
I built the same lead-handling system on four popular automation tools for a realistic sample business (not a real client), then tested each one the same way. You can see what each tool does well and where it struggles.
How I count: every number here was measured in a real test or comes with the formula that produced it. If I didn’t measure something, I say so.
n8n
CompleteThree systems: one that sorts new leads and books demos, one that chases failed subscription payments, and an AI helper that answers questions from your help docs. I broke each one the same way and checked it live, not from a screenshot.
View full build →Make
CompleteThe same three jobs on Make: capturing leads without duplicates, chasing failed payments, and an AI helper whose replies a person approves before they go out. Testing turned up a real problem (messages piling up while the system was switched off) and I found and fixed it.
View full build →Zapier
CompleteThree systems: lead sorting from a web form, lead sorting from email, and an AI support helper. On Zapier, the AI helper was more likely than the n8n version to answer questions it should have passed to a person. I measured that.
View full build →GoHighLevel
In ProgressThe demo-booking workflows are built and checked. The finished build on the page is an AI helper that qualifies leads by email, with hard limits on what it is allowed to do. I tested it by switching the AI off and by trying to make it book too early.
View full build →4
TOOLS, SAME JOB
5
BREAK TESTS, RUN THE SAME WAY ON EACH
8
REQUIREMENTS EVERY BUILD MUST MEET
16
DETAILS RECORDED FOR EVERY BUILD
Want your next automation tested like this before your customers touch it?
Fix My BottleneckMORE WORK
Additional Case Studies
A closer look at two recent builds, with more on the way.
01
AI Customer-Service Assistant That Checks With a Person First
An AI assistant that answers only from your own help documents and says “I don’t know, let me get someone” when it isn’t sure. A person approves every reply before a customer sees it. I tested it with 12 tricky questions, some designed to tempt it into a confident wrong answer.
Write-up coming
View case study →02
AI-Written Marketing Automation Plans
A five-step AI process that writes a complete GoHighLevel marketing plan for a business, with consistent labels every time and the client’s own brand colours.
Write-up coming
View case study →03
More Case Studies Coming Soon
This spot is reserved for the next build. Get in touch if you'd like to be the one who fills it.
View case study →PROOF
What I’ve actually measured
No client testimonials yet. Here’s what I’ve verified instead.
12/12
Trick questions handled correctly
My latest AI assistant was asked questions it could answer, questions it couldn’t, and near-misses designed to catch it out. It got all 12 right.
4
Tools compared side by side
The same lead-handling system, built separately on n8n, Make, Zapier, and GoHighLevel and tested the same way. Three are finished; GoHighLevel is in progress.
0
Invented numbers
Every stat on this site was measured during a real build or comes from a named formula. Anything I didn’t measure is marked unmeasured.
STACK
Skills & Tools
The tools I build with, and how I test what I build.
AUTOMATION PLATFORMS
AI & AGENTS
INTEGRATIONS & PRODUCTIVITY
Not sure which platform fits your process? Let's figure it out together.
Fix My BottleneckPROCESS
How I Test Before I Trust
The delivery process, from scoping to launch, built around finding what breaks before a customer does.
List everything that could go wrong
Before I build anything, I list what could break it: half-filled forms, the same form sent twice, apps that go down. These are the cases a perfect demo never shows.
Test with messy, real-world data
Before a build counts as done, I feed it what it will see once it’s live: bad data, messages that arrive twice or out of order, other apps having a bad day.
A person approves anything involving money or customers
Anything that touches money, messages a real customer, or can't easily be undone gets a review step before it runs. Automation should take over the busywork and leave the judgment calls to a person.
Make sure it gives the same result every time
Automations run at all hours and get hit with repeats and duplicates, so they have to give the same result each time. I re-run each build under those conditions and check where it slips.
Write down the limits
Every build ships with a plain account of what it can and can't do yet.
CONTACT
Let’s Talk
Got a system that keeps breaking, or marketing work that’s outgrown doing it by hand? Tell me what you’re dealing with, and I’ll reply within 24 hours.
Prefer email? Reach me directly and skip the form.
automate@aarone.adautoteam.topMOBILE APP → EMAIL ME
WEBMAIL → COMPOSE IN YOUR BROWSER
SCAN TO EMAIL ME